 
            Mr. Simon S. Price
Digital Transformation Leader
Personal Profile
Simon is currently the Head of Family & Health Takaful at Salama, responsible for all aspects of these business lines. He is a qualified actuary with 23 years’ experience 
in insurance markets across Europe, Middle East and Asia, with over a decade based in the UAE.
Simon has held a variety of leadership roles ranging from CEO, CFO, Head of Strategy, M&A to Digital Transformation. 
Prior to joining Salama he was the CEO of the industry trade body in the DIFC after a successful 21 year career with Zurich. 
Simon is a graduate in Mathematics from the University of Nottingham and qualified with the Institute and Faculty of Actuaries in the UK.
Experience 
Head of Family & Health Takaful
Salama, Dubai 
Aug 2023 to date 
Chief Executive Officer 
DIFC Insurance Association, Dubai 
Dec 2022 - Aug 2023
Head Of Market Management 
Zurich Middle East, Dubai 
Apr 2019 – Jan 2022 
Head of Transformation & Strategy 
Zurich Middle East, Dubai 
Aug 2017 – Apr 2019 
Head of Propositions 
Zurich Indonesia, Jakarta 
Jan 2016 – Aug 2017 
Chief Financial Officer 
Zurich Singapore, Singapore 
Jan 2014 – Jan 2016